AD CAMPAIGN

For your assigned company, create a full advertising campaign to meet their discussed needs.

My team and I worked with the City of Anderson Chamber of Commerce to create an attendance campaign for their “First Friday” event. On the First Friday of every month, local downtown businesses stay open late; food and all kinds of family fun are provided. Our campaign included a new logo, posters, billboards, emails, social media, and more, all aimed at increasing awareness and attendance for Anderson’s First Fridays.

 

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This project was completed in collaboration with Carolina Monteiro, Jordan Sizemore, Ben Tinsley, and Madison Wright.